At OptionsPlayers, we’re all about stacking gains and making the most of profitable markets. But as many of you know, we always advocate for diversifying those wild gains each year. Whether it’s through stocks, collectibles, or unique assets, we keep an eye on verticals that show serious potential.
In the past, we’ve hit some major targets. We alerted on real estate just before prices doubled, signaled the buying opportunity on Jordan rookie cards in early 2021 when they were around $45k, and watched them hit as high as $840k later that year—thanks to the ESPN series. The luxury watch market was another big win, especially the Rolex models we recommended like the Panda Daytona, which went from $12k to $75k. Our goal has always been to spot these waves and position ourselves right before they break.
So today, I’m going back to one of those well-performing assets: sports cards. The market, which soared after our 2021 buy alert, has since cooled, making this a perfect moment to start picking up key pieces again. My approach here is similar to trading stocks: I focus on assets I know well and feel confident in. For me, that means low-print, serial-numbered cards from legends like Jordan, LeBron, and Kobe, as well as 1-of-1 specialty cards, which hold a unique status similar to rare paintings or exclusive memorabilia. Below I have some links of an example of a 1 of 1 card that I was lucky enough to have procured.
Why this approach? For one, scarcity matters. Low-production cards are rarely sold as most collectors hold onto them, creating a limited supply that often increases in value. Owning these rare, physical pieces has real staying power, especially as digital assets rise. Eventually, physical cards may become even rarer as the market shifts digitally, further enhancing their value.
Many of you crushed the plays from the last State of OptionsPlayers letter in January 2024 and have built on those gains through recent system plays. With extra funds to diversify, now might be the time to explore these unique assets. Take a look at the market, see what fits your risk tolerance, and remember: catching the next wave often means acting when others aren’t.
Hope this insight helps as you plan your next moves!
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